7 November 2018 F&B Case Study: Using Digital Ethnography for Food Manufacturers Common challenges F&B businesses face include lack of consumer understanding and fast-changing trends. Furthermore, small sample data analysis of their customers' feedback or information is often an inadequate representation. Digital ethnography Consumer Market Insights 5 min read
30 October 2017 2017 Trend Study on Singapore F&B Industry Here we examine how digital opinion mining can be applied to the F&B industry in Singapore, and how a food trend is studied using artificial intelligence. A comparison on the once Consumer Market Insights 4 min read
10 October 2017 Digital Opinion Mining In the F&B Industry (Part II of II) This is Part II of II analysis on how digital analytics and opinion mining can help F&B businesses stay on top of their game, understand consumer trends, and be up-to-date with Consumer Market Insights 5 min read
26 September 2017 Digital Opinion Mining in F&B Industry (Part I of II) While the F&B industry in Singapore was worth a whopping S$14.4 billion in 2016, F&B companies must fight tooth and nail for their share of the pie. Consumer Market Insights 5 min read